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Groupe PSA vehicles to be equipped with Soundhound’s Smart Assistant from 2020

Groupe PSA has signed a strategic partnership agreement with Silicon Valley start-up SoundHound Inc., an expert in artificial intelligence (AI) and natural language voice recognition technology, to benefit the next generation of Groupe PSA vehicles

The unique Deep Meaning Understanding technology developed by SoundHound is the only solution that, like a human being, can instantly answer multiple questions asked in a single sentence.

SoundHound is developing voice and AI integration algorithms to tailor the world’s fastest speech recognition technology and seamless natural language understanding capability to Groupe PSA’s vehicles.

The new generation voice assistant will enable Peugeot, Citroën, DS, Vauxhall and Opel customers to converse naturally with their vehicle.

The digital personal assistant will be able to act on its own to perform a variety of tasks, such as finding a restaurant that meets several criteria (e.g. open on Sunday evening), activating vehicle functions and launching connected services. With a single voice command, drivers will be able to simultaneously regulate temperature, ventilation and the direction of air conditioning.

Within two years, Groupe PSA will be rolling out the best conversational experience on the market, to provide users with a progressively more seamless, efficient interface. The easy‑to‑use voice assistant will simplify life on board for vehicle users and contribute to greater safety.

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